Bleach Airing Online Legally Starting June 8th

Posted on June 2, 2010
Tags: Bleach

TV TOKYO, Shueisha and Pierrot have teamed up with Crunchyroll to legally simulcast the anime based off of Kubo Tite’s hit manga, Bleach!

San Francisco, Calif. – Crunchyroll Inc., in conjunction with TV TOKYO, Shueisha, and Pierrot, announced today the addition of long-awaited anime series BLEACH to the Crunchyroll Anime lineup of Naruto Shippuden, REBORN!, Durarara!!, Fairy Tail, HEROMAN, Gintama, and other popular titles.

BLEACH, the worldwide anime hit, is based on the manga by Tite Kubo of the same name, and originally published in Shonen Jump. Animated by the legendary Studio Pierrot, the title will continue to be subtitled by North American licensor VIZ Media. BLEACH will become available each week exclusively via Crunchyroll’s premium subscription in high definition within one hour of first airing in Japan on TV TOKYO and for free in standard definition with advertisements one week later on More information is on the official BLEACH series page on Crunchyroll:

Crunchyroll CEO Kun Gao said: “BLEACH is one of the most popular titles of all time, and while it has already been licensed in North America, we are proud to bring BLEACH to all fans of anime within one hour of Japan TV broadcast. With BLEACH and our expanding licensing partnerships with TV TOKYO, Shueisha, and Pierrot, we have solidified our network as the most attractive destination online for fans of Japanese anime in the United States and the English-speaking world. Fans can enjoy the best in anime such as BLEACH and Naruto Shippuden through, our iPhone app, set top box applications, our thousands of embedding affiliates partner sites, and now our new iPad application. It’s a historic time to be an anime fan, and we are proud to help pioneer the future of the anime viewing experience with our Japanese partners.”

TV TOKYO General Manager of Animation Yukio Kawasaki said: “Crunchyroll continues to be our most important digital platform on a worldwide basis. By simulcasting Naruto Shippuden and now BLEACH on Crunchyroll, we are combating piracy by offering fans a compelling place to view the anime they are passionate about while generating revenue that can be channeled back into the industry to fund the creation of anime for years to come.

BLEACH will be available on Crunchyroll starting June 8, 2010 in the United States, Canada, Mexico, the Caribbean, Central and South America, the United Kingdom, Ireland, the Netherlands, Sweden, Denmark, Norway, Finland, Iceland, Australia, New Zealand, and South Africa. On June 8th, the latest arc beginning with episodes 266 to 273, and the latest simulcast episode 274 will be available to premium viewers. Tentatively on June 15th, episodes 266 to 274 will be free for all viewers, with the simulcast of episode 275 available to premium members. Thereafter, new episodes will be added at 2:30am PST every Tuesday, with simulcasts available for premium members and the previous week’s episode being available to all viewers. Catch up of older episodes are planned and additional info will be provided at a later date.

A live update of Crunchyroll’s April 2010 lineup of simulcasts can be viewed at

BLEACH follows the story of Ichigo Kurosaki. For as long as he can remember, Ichigo Kurosaki has been able to see ghosts. But when he meets Rukia, a Soul Reaper who battles evil spirits known as Hollows, he finds his life is changed forever. Now, with a newfound wealth of spiritual energy, Ichigo discovers his true calling: to protect the living and the dead from evil. And when he vows to defend Rukia from the ruthless justice of the Soul Society, he and his friends must cross over and do battle in the spirit world…